MAin the knowledge &information science ,university of qom ,
Abstract
This study aimed to determine the ereadiness of the Islamic World Science Citation Center to implement electronic customer relationship management and was conducted based on the components of a comprehensive model The current research is conducted with a descriptive approach The population included employees of ISC Database The instruments used in this study was a fivepoint Likert scale questionnaire which face and content validity was confirmed by a number of experts and its reliability was measured by Cronbachs alpha Also in order to analyze the data different statistical techniques such as frequency single group ttest and Friedman test were used Based on the findings ISC in terms of components of organizational human resources information technology and communications and external environment has on average higher than medium Therefore based on the total averages obtained ISC with an average of has an ereadiness higher than average The results indicate that ISC with high average of ereadiness has the possibility of implementing electronic customer relationship management
Norouzi, Y., & jafari, S. (2017). E-Readiness Assessment for Implementing of e-CRM (Case Study Islamic World Science Citation Center). Rahyaft, 27(68), 61-74.
MLA
Yaghoub Norouzi; sakine jafari. "E-Readiness Assessment for Implementing of e-CRM (Case Study Islamic World Science Citation Center)", Rahyaft, 27, 68, 2017, 61-74.
HARVARD
Norouzi, Y., jafari, S. (2017). 'E-Readiness Assessment for Implementing of e-CRM (Case Study Islamic World Science Citation Center)', Rahyaft, 27(68), pp. 61-74.
VANCOUVER
Norouzi, Y., jafari, S. E-Readiness Assessment for Implementing of e-CRM (Case Study Islamic World Science Citation Center). Rahyaft, 2017; 27(68): 61-74.
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